Monday, November 28, 2016

How to generate more hot leads and less cold leads

Reaching out to as many people as you can on Twitter, Facebook, Google, Pinterest, Tumblr, Blogger, Instagram or LinkedIn to share your services or products, posting ads up in as many places, and sending emails to just about any email you can get a hold of will expand your business quickly, right? Well, you will definitely be getting out the word about your brand to many different types of people, and that’s really the only thing that is for sure!

Quantity is NOT quality!


If you do not take the proper precautions and guidelines when doing online marketing especially, then you can expect to get a lot of bad leads. The good news is that we have a few options to dealing with bad leads. One of our first options is that with the proper filtering you can sift through your leads and separate the good ones from the bad ones. The alternative option is to eliminate the bad leads before they get to you, which will also mean your resources will be used more efficiently to attract hot leads and repel cold leads.

We can eliminate wasting our ads reaching people who do not qualify or apply to our product or service by taking some time to think about our audience. We need to make sure that we determine what our audience looks like, is the audience gender, age, location, industry or interest specific. The more you can narrow you audience down, the better you can target them with your ads, and the more likely you are to reach them. When you decide your audience you will avoid wasting views, likes, and paying for impressions from people who your service or products do not apply to.

OurTechFriend.com spends a lot of time creating unique special targets ads emails and post, that speak to our audience personally. It takes a lot of testing, time, and monitoring of traffic and conversions, but we love supplying our members with hot leads and it’s well worth the effort for us to have a long term happy members. Our Tech Friend is your best friend in the lead generation business!